{- Yerevan State University (YSU) -}

Bachelor Degree in Computer Science and Engineering
Department of Informatics and Applied Mathematics

{- Company name -}

ApricotSpace (Digital tools and online solutions for businesses)

{- Responsibilities -}

• -Developing front end website architecture and back end website applications
• -Designing user interactions on web pages.
• -Creating servers and databases for functionality.
• -Building reusable code and libraries for future use
• -Testing and ensuring responsiveness and efficiency of applications on different devices.
• -Designing and developing effective APIs.
• -Meeting both technical and consumer needs.
• -Integration of the front-end and back-end aspects of the web application
• -Optimization of the application for maximum speed and scalability
• -Maintaining an understanding of the latest Web applications and programming practices.

{- Responsibilities -}

• -Investigating user experience design requirements in collaboration with product manager
• -Prepare and present rough drafts
• -Developing and conceptualizing a comprehensive UI/UX design strategy for the brand
• -Illustrate design ideas using storyboards, process flows and sitemaps
• -Design graphic user interface elements, like menus, tabs and widgets
• -Build page navigation buttons and search fields
• -Develop UI mockups and prototypes that clearly illustrate how sites function and look like
• -Make logos, vector graphics, photo, video edting, 3D modeling / High quality render, pixel-art

{- Company name -}

Navavan LLC (Official distributor of Lego, Hasbro, Klein, Simba, Ravensburger, Emporio Armani, Kenzo, Boss and other luxury brands)

{- Responsibilities -}

• -Analyze brand positioning and consumer insights, translate brand elements into plans and go-to-market strategies
• -Oversee new and ongoing marketing and advertising activities
• -Monitor product distribution and consumer reactions and devise innovative growth strategies
• -Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
• -Analyzing the success of marketing campaigns and creating reports
• -Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands composing promoting social media content for digital platforms
• -Follow brand merchandising standards and manage product placement in stores accordingly guiding and supervising merchandising team
• -Constantly monitor social trends and competitors, identifying areas of opportunity within the social space